Niagara Escarpment Biosphere Fund

inspire Niagara Escarpment awareness with the Scarpface project.Niagara Escarpment Biosphere Fund

COMPETED FOR

$10K
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Competed in
Cycle 1

Goals

  • To encourage teachers & students to learn about the Niagara Escarpment
  • To engage classes in Escarpment studies & submit their projects online
  • Increase awareness of the Escarpment's importance to our environment
  • Distribute Scarpface t-shirts to 30 classes of participants

Gallery See all videos & photos

Overview

 

Project

The Scarpface–Don't Mess with the Edge project incorporates education & entertainment to engage Ont students & teachers in Niagara Escarpment (NE) studies in science, geography & culture. Scarpface is a superhero figure representing the unique environment of the NE.

Scarpface will benefit communities by increasing awareness of the significance of the NE. Improved understanding of the NE's biodiversity (hundreds of species of animals and Plants) and impact on air & water quality; will encourage people to protect this extraordinary place.

Students & teachers will be the focus of a multi-media campaign across the province. The first 25 classes to submit projects to our website receive Scarpface t-shirts for the class. The remaining shirts will be sold for fund raising.

Deliverables

- Media campaign rolled out

- 25 classes of ~30 students undertake NE studies

- Results posted to our website

- 750 t-shirts delivered to 25 classes

How will the $10K be used?

Budget Notes: The Niagara Escarpment Biosphere Fund will provide cash and in-kind contributions such as project management, prepare & deliver communications plan, t-shirt delivery costs and other incidental expenses required for the project.
$ 8,000 1,000 Scarpface T-shirts
$ 500 Fulfillment Service to pick, pack & ship shirts
$ 1,500 Advertising

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