Goals
- To create public awareness, support & media attention for artists
- To showcase fresh work from Canadian designers & artists
- Create a collaborative positive environment for designers & artists
- Establishing a sense of community between artists & the public
- Create win-win relationships with local sustainable businesses
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Overview
Avenue Design is to be Montreal’s first and only fashion art market, which celebrates designers and artists locally & worldwide collectively under one roof. The exhibition will feature several sections:
- Art, Photography & Sculptures
- Accessories (hair pieces, hats, mixed art etc)
- Clothing
- Jewellery
- Bags
- Bath & Body
This event will be structured to start a fashion-art movement in the vibrant & artistic multicultural city of Montreal.
Deliverables:
- 1 Weekend each month for 12 months
- AMC (Pepsi Forum) to be rented & transformed into a marketplace
- 50+ local/national designers & artists to be hosted
- 2000+ attendees starting, to increase incementally
- Local business sponsorships (Rouge Nailbar, Opus Hotel, Teh Bar)
- Fashion blogs, local media & press mentions
- Extensive viral marketing through many mediums & public influencers
- Contests for best designers through local schools & colleges
- Advisory board of notable individuals in the artistic community
How will the $25K be used? |
|
| $ 6,000 | Exhibition Booth & Set-up Rentals (2 Months) |
| $ 7,000 | Location Rental (2 Months) |
| $ 1,600 | Security |
| $ 850 | Accountancy/Professional |
| $ 150 | Payment Machine Rental |
| $ 3,200 | Insurance |
| $ 3,500 | Advertising & Promotion |
| $ 1,200 | Printing Costs |
| $ 1,500 | Graphic & Web Design |
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