Goals
- To provide complimentary health and wellness education programs
- To engage families to stay fit and healthy together without cost
- To recruit a minimum of 25 participants each week to stay active
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Overview
Fresh foods, green space, and free fitness classes…could there be a more wholesome combination?
The mission of AppleTree Markets is simple --to make fresh living fun....and free. Fresh-Air Fitness, a complimentary outdoor activity program sponsored by Daily Apple and Lululemon, launched on June 24th at the Yonge-Eglinton AppleTree Market. The goal is to teach participants the importance of a healthy, active lifestyle. The classes are suitable for all ages and fitness levels, with a strong pitch to teenagers and families. Certified instructors from neighbourhing businesses craft classes blending cardiovascular activity, yoga, "boot-camp"-style strength training, and just plain fun moving around! Classes are free, but there is an urgent need for a modest marketing budget, equipment funds and for nominal instructor fees to compensate our generous instructors.
What better way to "refresh" than with "fresh-air fitness!"
How will the $10K be used? |
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| Budget Notes: Administration costs Programming Instructor recruitment - all covered by AppleTree Market volunteers | |
| $ 2,500 | Instructor Fees - $50 per instructor/50 weeks of classes |
| $ 2,500 | indoor and outdoor permit costs |
| $ 1,000 | equipment budget |
| $ 700 | equipment storage facility on-site |
| $ 2,000 | marketing and PR |
| $ 1,000 | insurance costs |
| $ 300 | Annual Fresh Air Fitness Event |
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