Goals
- Plant 5000 Trees Across Canada
- Build a community of 500 Canadian environmentally active athletes
- Raise $20,000 for Trees Ontario and Right to Play
- Build a smartphone application - post planted trees/watch them grow
Gallery See all videos & photos
Overview
Preparing the Trail will develop our online Plant it-Forward-Project (PiFP). In the fall of 2010 we will develop a mobile smartphone application that will allow our team of environmentally active athletes and green followers to post photos of planted trees, and automatically post these planted trees to a custom Google Map to virtually watch our trees grow! These trees are then posted for adoption by other community supporters across Canada.
WWW.PREPARINGTHETRAIL.COM
Preparing the Trail has 3 main objectives based on the triple bottom line that shine a positive light on the goals of the Pepsi Refresh Project.
1. Improving the Health of our Communities by Greening & Participating in Outdoor Athletic Events
2. Improving Air Quality, Promoting Alternative Transportation, Increasing Public Environmental Awareness
3. Fundraising Through Our Interactive Online Plant-it-Forward Project (PiFP)
How will the $25K be used? |
|
| Budget Notes: The budget will not cover the cost of transportation to our events, tree costs, planting equipment costs as these are covered by other sources of funding. | |
| $ 10,000 | Preparing the Trail - Mobile Application Development |
| $ 10,000 | Website Upgrade to Integrate Automated System |
| $ 5,000 | Social Media Platform/Community Development |
0 COMMENTS